Thursday, October 4, 2007

Happy 55th Cannes Lions!!


The Cannes Lions International Advertising Festival is the primary global meeting of all people in the advertising industry interested in creative communications. The first Cannes Lions was held in 1954, inspired by the International Film Festival. Cannes became the Lions permanent home in 1984. The festival has grown tremendously since then. At the 2007 Cannes Lions International Advertising Festival there were 9,000 registered delegates from 85 countries. They participated in competitions, attended 45 seminars and 20 workshops. This is a great opportunity for all levels of professions in the creative sect of advertising. Whether you have been in the industry for years or just starting out, the workshops and seminars they offer seem to cover a wide-range of topics. Last years workshops focused on the booming digital age of advertising, from web technique sessions to revising and revolutionizing print advertising to a presentation on Latin Americans creativity in marketing. And I am certain that every delegate who attends the festival can definitely find a seminar or two that peaks their interest. There is a huge variety of topics, ranging from digital vs traditional agencies to ambient media.

But the number one thing that gets me more excited then just dreaming about being in IDEA CITY this summer, is the fact that they are now have a students program that allows university students to come and experience the festival. I am definitely applying!

[Metropotam]

1 comment:

Kim Gregson said...

interesting post - and how cool about the summer program for students! Definitely apply.

Idea City - they're in Second Life with a great island and they occasionally have events

5 points